Hongyan high-rise: heavy trucks will be more difficult next year. Hongyan high-rise: heavy trucks will be more difficult next year. Hongyan high-rise: Hongyan opportunities will be more difficult next year.
China Construction machinery information
Guide: the heavy truck market in 2011 has fallen by 14%. Will the heavy truck market improve next year? Recently, Yu qionggen, the marketing executive director of SAIC Iveco Hongyan Commercial Vehicle Co., Ltd., said that the heavy truck market will be more difficult next year. This year is difficult, and next year is even more difficult. Yu qionggen
will the heavy truck market improve next year
recently, Yu qionggen, executive director of marketing of SAIC Iveco Hongyan Commercial Vehicle Co., Ltd., said that the heavy truck market will be more difficult next year
"this year is difficult, and next year is even more difficult." Yu qionggen analyzed that from the signal released by the central economic work conference, seeking progress in stability and emphasizing the word "stability" first were the main keynote of this meeting. The central economic work conference decided to maintain the GDP growth rate of "8" next year, which is only more than 1% lower than this year, but it will undoubtedly bring a great blow to the heavy truck market, which is heavily dependent on macroeconomic growth
"this year's heavy truck market has several characteristics compared with previous years. First, the peak came early, and reached the peak in March. (3) using a suitable wrench to connect the oil pipes. Second, the trough came earlier. Waste foam granulators plus Enterprises above the manufacturing industry paid 1398.77 billion yuan for their main business, about 50 days ahead of previous years, and entered the inflection point of decline in April." Yu qionggen said
he concluded that compared with 2011, the heavy truck market next year will show several trends
first of all, "the market situation in the first half of next year will be worse than that in the first half of this year, but the second half of next year will be better than that in the second half of this year. In the whole year, the sales of heavy trucks in 2012 will decline slightly." He analyzed that in 2011, the heavy truck market completed sales of 824000 vehicles, and the annual total is expected to exceed 870000 vehicles, and the total sales volume next year is only about 850000 vehicles. "This year, many enterprises still have a high inventory of the application introduction of the belt pulling machine. At the same time, the Spring Festival comes early next year. The Spring Festival and new year's day are in January, and the actual working time in January is only about two weeks." Therefore, the heavy truck market in 2012 may encounter a "cold wave" in the spring
secondly, the market structure will change. On the one hand, tractor sales will rebound. "Since June this year, the sales volume of the tractor segment has increased steadily, and the consumption situation of tractors holding money for purchase or stagnation will be further eased next year. Moreover, the increase before October this year is mainly low-end tractors, and after October, the sales volume of high-end tractors has also increased. I believe this trend will continue." Yu qionggen said
on the other hand, the total number of dump trucks will not decline significantly. "In the second half of this year, dump trucks fell significantly, accounting for only% of the total sales. Next year, I estimate that they will recover to%. Now many signs have shown that some shutdown projects and projects to be built, including railways, are recovering, for example, some railways in the southwest are already under construction."
and trucks will develop more towards medium-sized trucks, "the sales volume of trucks in the field of heavy trucks will decline next year, and the proportion in the sales structure of heavy trucks will also decline"
"but for SAIC Iveco Hongyan, we still have many opportunities." In the coming 2011, Hongyan is expected to sell nearly 32000 heavy trucks (Invoicing caliber), an increase of more than 4 percentage points year-on-year. "Although the industry has declined and Hongyan has increased, from our own perspective, this growth is not enough, because the leap forward growth set by the board of directors at the beginning of the year has not been achieved." Yu qionggen admitted that after a series of adjustments in marketing, management, services and products in 2011, SAIC Iveco Hongyan will develop at a growth rate not lower than this year next year
"tractors will increase to a certain extent in 2012, and Hongyan is ready. In 2011, our proportion of dump trucks decreased from 90% to 87%, and the number of medium and high-end Jieshi heavy trucks increased from 1500 to nearly 6000, achieving an increase of nearly 270%. This shows that Jieshi has been accepted by users, and next year will be a period of increase." Yu qionggen said, "at the same time, in April next year, we will launch a Jieshi tractor and truck aimed at the mid-range market. Next year, road vehicles will be the increment of Hongyan. Because of the low base, Hongyan will face more growth opportunities."
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